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2016 Mobile Ad Summit
Friday
, 
September 
27
 at 
7:00pm
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PI Live Retail Workshop | 
Revamp Your Peak Campaigns to Entice Global Consumers

Friday
, 
September 
27
 at 
7:00pm
RSVPs Closed
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It’s Not Too Late! Revamp Your Peak Campaigns to Entice Global Consumers

Join Rakuten Marketing at PerformanceIN Live for an interactive retail workshop and networking session designed solely to help you get the most out of your Q4 activity. As a retailer, you should already have your plans in place – but do they meet the demands of modern consumers across the globe? Drawing from insights from our extensive global research into the shopping trends of consumers in Q4, Rakuten Marketing will provide actionable tips for successful peak campaigns.


Hear from Rakuten Marketing experts and learn from your retail peers in this exciting workshop session that will cover:


- How to deliver experiences people love
- Key tactics to maximise sales and revenue from your already planned Q4 activity
- Global peak insights from extensive consumer research across APAC, Europe, the UK and US
- Publisher insights and trends for Q4 success


Be sure to stick around after the workshop for a drink (or two) during time dedicated to informal networking and your chance to win a signed FC Barcelona shirt!


Spaces are strictly limited, so please do sign up via the link above to reserve your space.

 

Speakers

Nick Fletcher

VP, Customer Success


Rakhee Jogia

VP, Strategic Partnerships & Supply 


Clodagh Ryan

Strategic Account Manager


Deepti Vashee

Senior Account Manager


Schedule

9:30 – 10:15 AM

Panel: "Tapping Into Niche Audiences"

Zee Nguyen – Ad Market Magazine (Moderator)

Forest Bello – VP, Digital Media, Clicker

Amit Sands – Digital Director, Power Haus

Jenny Grace – Founder, Target Tween

10:15 – 11:00 AM

Presentation: “Optimizing Spend In the Mobile Ad Space”

Kate Walsh – VP of Sales, 3DAYS

11:00 – 12:00 PM

Presentation: “Demystifying Metrics: Making Numbers Work For You”

Charlie Gaudenzi – Mobile Analyst, Mobile Arts

12:00 – 1:00 PM

Lunch


1:00 – 2:00 PM

Rapid-Fire Case Studies

Viral Mobile Ads

Time-based Targeting

Crafting Your Brand Story

When Ads Advocate Action

2:00 – 2:20 PM

Networking Break


2:20 – 3:00 PM

Presentation: “The Mobile Ad Process: 7 Steps to Success”

Jerry Zen – CEO of 3DAYS

3:00 – 3:45 PM

Panel: “Consumer Feedback: When Ads Talk Back”

Jenny Grace – Founder, Target Tween (moderator)

Vee Nguyen – Editor, Ad Market Magazine

Sara Chen – CEO, AdTank

Charlie Gaudenzi – Mobile Analyst, Mobile Arts

3:45 – 4:00 PM

Closing Remarks

Jerry Zen – CEO of 3DAYS

4:00 – 5:30 PM

Rooftop Cocktails


Committed to its mission of facilitating new connections, actionable learning, tangible ROI, all amid an electric atmosphere, PI LIVE is the world-leading meeting point for performance marketers.


A rich, two-day speaker lineup sits at the heart of the show; experts will tackle the most crucial industry developments, providing a platform for industry advancement through open discussion around all facets of paid-by-performance advertising.


Thousands of representatives from world-leading advertisers, networks, agencies, publishers and techs make PI LIVE an unmissable date in the marketing calendar, with vast opportunities for targeted networking. Expect no less, it’s Everything Performance Marketing.

About our partners

The Georgia Center Hotel has proudly served Atlanta's corporate needs for over 25 years. With 10 ballrooms, an expansive media center, multi-media technology and an in-house production staff, The Georgia Center excels in creating memorable special events. 

The Peach Tree is renowned for its healthy preperations of decadent Southern classics. Winner of two Eat Up Awards and a leader in farm-to-table cuisine, The Peach Tree offers casual-chic dining in the heart of Atlanta.

About Rakuten Marketing

Rakuten Marketing is the global leader in integrated marketing solutions. With offices around the world, our integrated marketing solutions span affiliate, display and search. Headquartered in San Mateo, CA, we have offices throughout Asia-Pacific in Singapore, Sydney and Melbourne, and in the United States, Brazil, Japan, the United Kingdom, Germany and France.

RESERVE YOUR SPACE

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